Tostitos Super Bowl x Serve

Campaign Length: 3 days

For Super Bowl LX in San Francisco, Serve Robotics partnered with Tostitos to launch an immersive street activation powered by autonomous robots.

55

Robots

33

Days

20,500+

Products Sampled

22

Inveractive Trivia Robots

Roaming Trivia Robots engaged thousands of fans, distributed 20,500+ samples, and even featured a surprise voice takeover by 49ers quarterback Brock Purdy. The result: high-impact engagement and major buzz on one of the world's biggest stages.